Selling you home during the Holiday Season

January 26, 2022 | By IMMA GIOCOLI

Selling your NYC home during the winter holidays

Selling an NYC home is rarely easy. Sure, you might get a stroke of luck and find a serious buyer within a week or two. But, in most cases, you are looking at weeks if not months of staging, dealing with hesitant buyers, and trying to figure out how to make your home more marketable. Luckily, there are ways to make home selling more straightforward and increase your chances of getting a decent deal for it. So, since we are already in December, let's explore selling your NYC home during the winter holidays.

Prepare for selling your NYC home

The first thing to understand about home selling is that it is a multistaged process. And to tackle it properly, you need to address every stage with care and understanding. Fail to do so, and you heavily lower the odds of selling your home for a reasonable price.

Finding the right realtor

Trying to sell a home in NYC without hiring a realtor is a fool's errand. The market is so dynamic and complex that you have no chance of navigating it properly without professional help. An experienced realtor keeps a close tab on NYC real estate. Therefore, they can use their knowledge to improve your sale and ensure that it suits your wishes.

 

If you plan on selling your NYC home during the winter holidays, you must find a good realtor.

Unfortunately, finding a good realtor in NYC is rarely easy. Since there is a substantial number of them, it can be hard to filter out the subpar ones and get the ones that will actually help you. A good course of action is to focus on realtors that deal with your type of real estate. So, if you are selling an apartment, find a realtor that usually deals with apartments. If it is a house, find one that deals with houses. Due to their experience, they will give you valuable advice on how to organize your sale and how to spruce up your home so that it yields a good price. As you already know, New York is a jungle. And the only way to navigate it is by having someone with experience guide you.

Making the necessary improvements

Once you've hired an experienced realtor, talk to them about what home improvements are necessary. While you might believe that you already know your home needs, this doesn't have to be the case. Namely, there is an essential difference between improving your home to be more pleasant to live in and improving it to sell better. In the first case, you have numerous factors to consider. Quality of life, cost, design, longevity, whether you need to move some items out, etc. According to experts from Ben Hur Moving & Storage NYC, even with the help of professionals, these factors can take weeks to outline and take care of. But, in the second case, there is only one thing that stands above all other factors. That is the return of investment. If the ROI for your home improvements is bad, you shouldn't do it. If it is good, you should.

 

Now, figuring out whether a home improvement is worth the money is no easy task. After all, you need to know how much the upgrades will cost and how much price increase they will bring. This may seem like an impossible task for you, but it will likely be intuitive for the realtor. Again, due to their experience, they will outline which improvements are worth undertaking and which are not.

Staging your home

After you've improved your home, the time will come to stage it properly. If you've lived in it up until this point, this means that you will have to declutter it. Luckily, doing so is pretty easy. All you have to do is find a full-service moving company and get all the help you need. Movers can pack, transport, and store your items for as long as necessary. Once your items are away, you can look to staging your home to attract buyers.

An important thing to note here is that you need to know who you are selling your home to in order to stage it properly. There isn't a home in NYC that is suitable for everyone. You can choose to attract seniors or young people, single professionals, or families with kids. But, whatever the case, you cannot attract everyone. Depending on your neighborhood and the layout of your apartment, your home will likely cater to a particular demographic. And the sooner you figure out who that demographic is, the sooner you can stage your home so that it is alluring to them.

Making a VR presentation

Having a VR presentation of your home may seem like a gimmick. But, if you want to sell your home during the winter holidays, it is paramount that you make one. Even a 3D overview may suffice. But, a full-fledged VR presentation is your best choice.

 Keep in mind that winters in NYC are cold. So, even if we weren't amid a pandemic, people would be reluctant to leave their homes. If the only way for a potential buyer to view your home is to visit it, you aren't doing something right. By having a VR presentation, you not only allow NYC buyers to view your home with far greater ease. But, you also enable buyers from outside of NYC to check it out.

Final thoughts on selling your NYC home during the winter holidays

If you follow what we've outlined, selling your NYC home during the winter holidays will be possible. But, it is fair to say that selling a home always requires a bit of luck. You can do everything right. But for that one buyer to find you and make a decent offer, some stars have to align. So, if things don't work out during the first week or two, don't lose hope. Consult with your realtor and keep your spirits up.

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Meta:

While it can be difficult, selling your NYC home during the winter holidays is possible. But, you need to know how to prepare.